Insights Forum: Intersection of Travel, Technology & Marketing | Expedia Media Solutions

DATE: Tuesday, July 11, 2017
TIME: 2:30 PM - 4:30 PM
LOCATION: Room 511 CF, Palais des congrès, Montréal, Québec

Save your seat for the Expedia Media Solutions' Insights Forum at DMAI Annual Convention

Join us at our Insights Forum: Intersection of Travel, Technology & Marketing as we share the results of our new custom research, which examines online behaviors and trends of travelers around the world, across devices and throughout the consumer journey. This study illustrates the complex purchase journey of digital travelers in key markets such as the US, UK, France, China, and more.

Key Learnings:
  • How online resources are used at every stage leading up to and including booking
  • The motives and emotions behind their consideration throughout the consumer journey

Discover how to put these insights into action using new digital advertising tools for destination marketers to engage travelers throughout the consumer journey.

Finally, hear from our industry experts on how to bring digital solutions to life through examples of award-winning campaigns that speak to the importance of data, authenticity, interactivity and partnership to influence traveler destination decisions.