Relief and Recovery Program for your destination

We believe that the more we can help the travel industry with recovery efforts and help travelers go places, the more we will all benefit. This is why Expedia Group has committed $275 million to a global recovery program that will help travel partners rebound from the impact of COVID-19 and fuel industry-wide recovery efforts.


$25 Million Destination Relief Program

As part of Expedia Group’s wider global recovery program, Expedia Group Media Solutions has opened up $25 million in advertising relief.

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The Expedia®, Hotels.com®, Orbitz®, Travelocity®, Hotwire®, Wotif™, ebookers™ and CheapTickets® brands have come together to provide customized brand recovery packages with advertising solutions to help generate demand for destinations.

Read our latest blog post for more details on how advertisers are already participating in the program.

How to Participate

This global program focuses on standalone  and co-op campaigns to revive destinations running before the end of January 2021. Destinations and tourism organizations, as well as lodging, transportation, activities partners and other advertisers looking to promote a destination can be eligible for the program by signing up by September 1, 2020.

“With the reach and scale of Expedia Group’s global brands, we can effectively show travelers that destinations are open for business and ready to welcome visitors again, helping advertisers maximize their investment and fuel destination demand, while also contributing to tourism recovery around the world.”

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Hari Nair, Senior Vice President, Expedia Group Media Solutions

Range of Solutions

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Merchandising Placements

Ensure your destination is front and center with premium banners that appear in prime locations on brand pages

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Email

Reach a unique and loyal travel audience through sponsored emails that highlight your destination

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Social

Engage travelers in a fun and more interactive way by partnering with our brands’ social channels

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Blogs

Inspire travelers by partnering with our brands and sharing your destination’s story

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Coupons & Rewards

Ensure you are optimizing for conversion by offering travelers incentives to book your destination

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Brand Partnerships & Customization

Reach travelers and inspire conversion through highly customized brand partnerships

Where to Start

If you would like to learn more about how you can benefit from the Destination Relief Package, please reach out directly to your Expedia Group Media Solutions contact.  In case you are unsure of who your representative is or have other advertising questions, you can get in touch with us through the form below.

Contact Us