Expedia
EBOOK

Social Media and the Travel Sector

Social Media Insights and tips for travel marketers

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Insights and Tips for Travel Marketers

Social media is now ingrained in the daily routine of many consumers, who spend an average of 2 hours and 25 minutes per day consuming social media content. When leveraged properly, the rich visual assets and compelling topics of social media channels provide a natural and engaging platform for travel marketers.

Download this eBook to learn how travel marketers can effectively integrate social media, build loyalty with existing customers, engage new audiences, and tap into highly engaged, travel-centric users across platforms.

 Insights from this eBook include:

  • Measurement tactics to evaluate impact of social media efforts
  • Content optimization by social channel
  • Real social campaigns that drove tangible results
  • Realistic goal setting for social campaign performance

Look inside:

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