What is in the hearts and minds of travel shoppers around the world?
We surveyed 11,000 travelers across 11 countries to understand the impact of the pandemic on travel in 2020 and what is driving intent to travel in 2021.
By combining custom, global research with insights derived from Expedia Group's exclusive, owned data, we are able to provide our partners with deep understanding and actionable takeaways.
The Traveler Sentiment and Influences study looked at many types of travel and what factors are influencing destination, accommodation, and transportation decisions. Respondents represented a variety of generations and demographics.
We use this depth and breadth to uncover strategies that travel advertisers can use to plan their recoveries.